Ready for 2014? You might not be if you haven’t updated your company look in a while. Checking in with your Long Island printer could be the perfect way to help you launch your business into the new year, with brand new stationery and other printed paper products for all of your company’s needs.
There’s nothing that tells the world “We are fresh! We are relevant!” quite the way that fresh, new printed stationery does – and the potentially huge impact on the perception of your business is just another plus! By relaunching your image with a clean, crisp new look for 2014, you are inspiring confidence and getting the word out.
Start by commissioning some quality stock stationary with your logo printed at the top, and then move on to matching products with your needs for a full set of office stationary (remember, the term stationery is actually used to describe all printed materials in your office including all of the following:)
- Letterhead paper
- Personalized envelopes
- Business cards
- Pre-printed adhesive labels
- File folders
- Fax cover pages
- Brochures and hand-outs
- Stamps (metal or rubber)
- Promo materials (such as calendars or pens)
A Long Island print shop like Viking can create all the above materials with your logo, company name, and / or motto to boost your company’s brand visibility and provide a polished, professional edge. Having a high quality stationary range is one of the best ways to help distinguish your business from the competition, with so many companies choosing to cut corners and go with self printing or cheap online printers that provide shoddy looking substitutes for professional grade paperwork. The expense of better stationary will pay off in making your office memorable to customers.
The ideal way to keep your brand in front of your current and prospective customers every single day is to have an abundance of printed stationary type notepads that bear your logo. These can be handed out to customers and will be used often. In addition, a professional letterhead along with personalized envelopes makes every piece of business correspondence memorable.
For 2014, choose advertising that lasts to maintain brand visibility and professionalism at a higher level than the competition. Your website, online advertising, and other digital venues may seem to be cutting edge, but producing items that people can physically use is still one of the most effective ways to foster brand loyalty.