Do you need to spruce up your company’s image? Are you finally getting around to creating a company slogan, or bringing your logo up to date? Did you move your offices recently, and haven’t yet updated your printed materials? The New Year is the Ideal time to give your business a boost with printed promotional products that help raise awareness of your brand and update your message.

Looking for a simple tool to add to your marketing tool box?

If you are properly using social media, email lists and newsletters to keep existing customers in the loop and attract new ones, you are moving with the times. However, tried and true old methods should be used as well! A trip to a Long Island Printer can set you up with a simple, effective way to promote your company to old and new customers alike, with a proven ROI for both large and small businesses. Promotional giveaways are the gift that keeps giving, potentially exposing your brand to hundreds of eyes.

Why you should explore the possibilities of printed promotional products

For decades, research consistently has shown that it can take 8, 10 or even 15 experiences of seeing a logo or brand name to influence a potential client’s buying decision. Every single printed promotional item you give away can bring you closer to that goal! The “cost per impression” is far less than the individual expense of any one promotional item. An item you pay a dollar to have custom printed could be seen by a hundred people, making the actual cost of each advertising opportunity involving the given away item a mere penny!

What are some of the most popular printed promotional giveaways?

Custom printed calendar are always a favorite, and are one of the items most likely to be used frequently by recipients. Pens and pencils are on the list, as are note cubes, coffee mugs, apparel, totes and more.

Ask your Long Island printer about the ability to print almost anything with a custom branding message, place an order now and you’ll have items to distribute early in the New Year. Send your new branded items out into the world in the hands of sales staff, customers, clients and vendors, and see how well this tried and true advertising method can work for you in 2015!

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