Custom printed calendars for 2014 should be ready well in advance of the end of the year. Your business can get a head start on the competition by having new calendars ready to go in October, by printing brand new sixteen month calendars for 2013 / 2014.
Why should you print custom business calendars? Because even with the age of personal business planners on your phone or tablet, nearly 98% of all homes and 100% of all businesses use at least one printed calendar. Why shouldn’t it be yours? A Long Island print shop will be able to help you create a business calendar that begs to be hung on a wall and used regularly.
Custom calendars are a great way to keep your brand front and at all times! You can easily leverage customized calendars by giving them to customers and clients – in fact, the latest research shows you can achieve a 7-10% increase in clientele with promotional calendars! That’s a terrific reason to invest in professionally printed business calendars now rather than later.
Your business calendar should be attractive to look at. Consider inspirational photographs and quotes, humorous cartoons, or even (if you office staff is daring) a pin-up edition to increase the chances of the calendar being displayed. Don’t forget to have the name of your business on each page along with contact information. After all, no sense wasting a chance to advertise!
You can improve your chances of your business calendars being used regularly by printing in October and then distributing them to local professionals who will use them for their own client appointments. Consider passing them out to your neighborhood businesses, including local doctors, dentists, chiropractors, salons and barbers, mechanics, and veterinarians.
Also look for small business owners or self employed pros who could use a handy calendar to book appointments for child care, dog grooming or sitting, hairdressing, massage therapy, and so on.
Don’t forget to pack a stack of your new business calendars when you go on the road to trade shows, job fairs, school recruitment events and so on. Having your business calendar on hand will remind people that your company exists, and will make it easy for them to contact you.
Professional business calendars for 2014 could be one of your best givaway items ever, with an impressive ROI. After all, the more times a person sees a company logo or name on a calendar, the more it is likely to occur to them to turn to that company for help when they need the services or products on offer.
The custom printed business calendars you give away now could be a solid advertising medium through the rest of this year and far into the next. Ask your Long Island printer about the different options for 16 month calendars that are available, and start thinking about the customers you can serve in 2014.