Having screen printed tee shirts made up for your company is an idea that has many possibilities. There are so many uses for branded tees – both promotional and practical. YourLong Island screen printer can help you create shirts that reflect your company mission and retain high quality.
Company and promotional shirts are smart and inexpensive way to increase brand recognition for your company name, products and services! Your company name and logo on shirts makes your brand easily visible to the public, and just one shirt can create thousands of impressions during its wearable lifetime.
Of course, the trick to getting people to wear your screen printed tees is to create a terrific design to have printed on them, and to invest in decent product. Poor quality tee shirts are relegated quickly to the donation truck or ragbag, so spend the extra dollar or two per shirt to ensure the product will be long-lasting and durable.
To maximize the effectiveness of screen printed company shirts, you should identify your goals. Logo shirts and other printed merchandise should always be part of an overall marketing campaign, with a dedicated budget. Your marketing and promotional goals may not even have a measurable ROI – you’ll have to take it on faith that your shirts will provide advertising even if you can’t track the value accurately once they leave your store.
Decide on a design – your company may already have one, but logos will have to meet specific design criteria to be screen printed – there will be a minimum size for letters and a maximum number of colors allowed.
Next, look for shirts. Viking Solutions’ screenprinting may be able to provide you with the shirts or find acceptable ones to buy in bulk. Determine how many shirts you need, and add a little overage. Discounts are usually available for larger orders (check with your Long Island print shop for pricing).
For giveaway screenprinted shirts, you may want to purchase a single lot of plain white or black shirts and have printing done in just one color. For more elaborate designs, consider black and white printing on colored tees.
Ask your Long Island printer about set-up charges, minimum order requirements, design requirements (some designs may have to be modified for the printing process). Then enjoy having custom printed tees on hand for employees to wear or to give away to loyal or potential customers!