Printed flyers can be utilized for many different events throughout the year! There are a few tips you should follow when planning your community event flyers – use them as a guide, then find a custom Long Island printer to help you refine your choices, create your flyers, and deliver everything you need to make your event a success!
Begin with graphics. You can use your company logo, find a piece of royalty free clip art, or have a member of your group create a great original piece of art you can use. Remember, the more colors you use on your flyer, the more expensive it will be to print! Think ahead and consider options to ensure a proper color contrast between your logo or image and your background flyer color.
Depending on the community event and those expected to attend, you may choose a font that is informal (Arial), dignified (Times New Roman), fun and kid oriented (Curlz) or even a sketchy, hand written type of style. Don’t be tempted to go crazy with fonts, however, pick at the most two and stick with just a couple of font sizes as well, with the time and date in large print as they are what people need to remember. Stay with a max of two colors for the text to avoid confusion. Above all, your flyer should remain easy to read and understand.
Too much text will be consider TLDR (Too long, didn’t read) by the current generation! It’s a flyer, not a treatise. If you need to supply a large amount of info, do so with sub headers and bullet points, and break things up with images to tempt readers into attending the event. You can always provide contact info on the flyer, so people have the option to get more information via phone or on a website or social media page.
Basically, consent is key. If a sign says: “no signs or flyers”, don‘t post. Do not post flyers on trees, telephone poles, or cars. When in doubt, ASK. Request permission to post flyers at schools, churches, community centers, or government offices. You can also try businesses, restaurants, coffee shops, and other popular gathering places; just ask if you can post a flyer or leave a few for patrons to read.
Viking may have ideas and suggestions for your flyers as well! You want your sponsored community event to be well attended and enjoyed, and creating the perfect flyer then distributing it properly is the first step towards successfully pulling that off.